DEVELOPMENT
T H E W R O N G D I R E C T I O N
Given the amount of old mills located in Dundee I thought an interesting concept would be to create a poster for Sidlaw Industries that was inspired by children's adventure/thriller, similar to Goosebumps and Goonies, with some children exploring the abandoned factories.
The illustration turned out much too scary for the archives, with the colour scheme being closer to thriller than childrens adventure. A reset of the colours led to a style that had a larger similarity to childrens mystery books, such as the Adventures of Tintin and the Famous Five. With this initial focus on book genres leading to a lightbulb moment of a new direction for the project.
